Investors, customers, even employees become enthusiastic when your company garners visibility in the media. And it doesn’t take an expensive PR firm to get it, either. February 11, 2019 7 min read Opinions expressed by Entrepreneur contributors are their own. Positive publicity is a remarkable tool, that, when used properly, can help a business or…

February 8, 2019 6 min read Opinions expressed by Entrepreneur contributors are their own. Potentially earning thousands per post, influencers are cashing in on their ability to captivate large audiences and thus heavily impact the purchasing behavior of their followers. It’s clear why brands keep throwing products and money toward these social media stars —…

AI is coming to your financial institution, to make trading algorithms more reliable, lower fees and personalize financial products. February 8, 2019 5 min read Opinions expressed by Entrepreneur contributors are their own. New technologies have enabled tremendous evolution in the finance industry, especially over the past decade. Thanks to machine learning and artificial intelligence…

Eliza Esquivel, a marketing consultant, shares her insights on the future of account planning with Jessica Abo. February 8, 2019 5 min read Opinions expressed by Entrepreneur contributors are their own. In this video, consultant Eliza Esquivel shared her insight on future of account planning with me. Here are two important questions for Esquivel about…

Retired? Here Are 17 No-Cost Ways to Make Money on the Side. Retirees travel a lot, touring the world or seeing their children and friends. Those who live in big cities heavy in tourism or vacation destinations can rent out their houses, extra rooms or guest houses to travelers on Airbnb or a vacation rental…

The tech giant provided light guidance and announced it expected expenses will increase 20 percent in 2019. February 7, 2019 2 min read The Entrepreneur Index™, Dow Index and S&P 500 were all down on Thursday. Most notably, Twitter stock fell by 3.36 points (9.84 percent) despite reporting revenue of $909 million (about $41 million…

Many business owners know they have a problem with their name and just hope it will somehow magically resolve itself. The original company name of one of my clients, for instance, was “Portables,” which reminded some people of port-a-potties or portable classrooms –neither of which was accurate nor something the business owner wanted to be associated…

Diversity isn’t enough. Inclusion is essential to creating a company culture that will keep people sticking around. February 6, 2019 7 min read Opinions expressed by Entrepreneur contributors are their own. If you think back 10 or 15 years, “maintaining diversity” meant getting people of color, women and other underrepresented groups around the table. But just…

If you’re shrewd, you can turn one thousand bucks into even more money. Here’s how. February 4, 2019 10 min read Opinions expressed by Entrepreneur contributors are their own. If you’re sitting on at least $1,000 and it’s scratching an itch in your pocket, consider investing it rather than spending it on something frivolous. But…

Never start a business to prove your own self-worth. That’s the lesson this entrepreneur learned — the hard way. February 1, 2019 8 min read Opinions expressed by Entrepreneur contributors are their own. Never start a business to prove your own self-worth. That’s the lesson I learned — the hard way. At age 23, I was…